Diamond Nexus Labs get even slimier.....

talk-admin

Administrator
Staff member
#1
I don't know if anyone else has seen this, but there is a "consumer guides web" article that purports to be an independent review of "all lab diamond sites".

The article laments the amount of deceptive advertising, then goes on to give 'editors choice' award to diamond nexus labs for the best 'lab diamond' value.

It was so obviously deceptive and slanted, that I did a quick bit of domain ownership and found that "consumerreviewsweb.com" is owned by diamondnexus labs...what a suprise. (just look up both at www.whois.sc, both are listed with the same ownership address).

So, they basically created a website, wrote their own article that pretends to be an independent review, and give themselves the top award...while continuing to claim they have the same stuff as gemesis (i.e. real lab grown diamonds).

Anyway, bad enough that they stole a lot of photos from BTD, Diamonds by Lauren and other vendors to use as their own on their site, and they continue to advertise their CZ's as "perfect man-made diamonds", but this stuff is amazing. No ethics whatsoever.

The article is (was) here:
http://www.consumerguidesweb.com

Update: Diamond Nexus has taken down the article (probably didn't like their deceptive article being exposed), however, we made a copy for legal purposes and here is a copy for your viewing:
Copy of ConsumerGuidesWeb page


titled "Beware of Misleading Diamond Simulant Advertising from Unscrupulous Jewelry Vendors" ....yes, like from diamondnexuslabs, a vendor who advertise with phrases like "Perfect man-made diamonds" & "flawless synthetic diamonds".

And then they write an article under a ghost website that talks about how unethical vendors are prowling the web deceptively but highlights themselves for how ethical they are....nice.

Best regards,
Less
 
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diamondangel

BTD Crown Jewel
#2
I'm too much of a lady to use foul language in mixed company, so just pretend you see an icon of someone with steam coming out of their ears!
 
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anangel

Omniscient
#5
Don't you just love that you have to highlight the text on the bottom to see the fine text:
Terms of Use: All data and information provided on this site is for informational purposes only. Consumer Guide Web and its authors make no representations as to the accuracy, completeness, currentness, suitability, or validity of any information on this site. Neither Consumer Guide Web nor any of its authors shall be liable for any accuracy, errors, adequacy or timeliness in the content, or for any actions taken in reliance thereon. "As Seen On" logos and trademarks are owned by their respective companies. These companies have published articles about synthetic diamond and jewelry topics that may or may not have referenced Consumer Guide Web or our reviews herein.
 

Lyta

Omniscient
#7
Wow, they never seem to tire of their tactics and they are coming up with some creative ways to deceive people.
 
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talk-admin

Administrator
Staff member
#9
and now its magically become a Diamond Nexus Labs asscher cut - I added in the blue arrows to point out the prongs:
 
#13
Yuck!

Wonder if anyone buys the pathetic chatter... Just hope that these guys like many others simply do not put the time and effort to build up the QUANTITY of peer and customer testimony that would actually look realistic. talk about 'weight of evidence' - this one is feather light! (for all the obvious reasons).

Good to see at least one such case dissected at length. There must be many more. Calling CZ 'lab diamonds' or 'synthetics' seems awfully popular, unfortunately.
 

Lyta

Omniscient
#14
I would definitely remove/block DNL or any other shady advertiser that shows up in those Google ads on this site. I wouldn't want to promote such awful practices.
 
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Patty97

Connoisseur
#15
So pathetic! There is a girl on another board I frequent that purchased her ering from them and actually believes she bought a lab grown diamond. Shameful!
 
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Patty97

Connoisseur
#17
I know! And she was really bragging about what a great ring she had, and how much better it was than a cz or moissanite. Oh, if she only knew!!
 
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RooGirl

BTD Crown Jewel
#18
I can't type the words on this board that have came out of my mouth about this!!!!!
 
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#19
yea, that is complete and utter bullsh*t - they are worthless turds and should be ashamed at how many people they mislead and rip-off just to promote their evil business
 

Cricketgrrl

BTD Crown Jewel
#20
So pathetic! There is a girl on another board I frequent that purchased her ering from them and actually believes she bought a lab grown diamond. Shameful! <img src="http://talk.jewelry/styles/default/xenforo/smilies/graemlins/default/frown.gif" alt="" />
That IS sad.
<img src="http://talk.jewelry/styles/default/xenforo/smilies/graemlins/default/ooo.gif" alt="" /> <img src="http://talk.jewelry/styles/default/xenforo/smilies/graemlins/default/bugeyes.gif" alt="" /> When she takes it in to be appraised for insurance, she'll gain some understanding...

This is an incredibly pathetic and disgusting way to promote business. Words fail me -- polite words, that is. <img src="http://talk.jewelry/styles/default/xenforo/smilies/graemlins/default/mad.gif" alt="" />
 
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